Zumbiel Wins 2 National Awards for its Z- View Package
Zumbiel Packaging recently won the Gold and Eco awards in the Paperboard
Packaging Council’s (PPC) National Paperboard Packaging competition in
Atlanta. 26 PPC members submitted 87 entries in the 66th annual competition.
Zumbiel’s double-winner was developed for Snapple’s hugely successful
re-launch. The Z-View™ won the Gold award in the Eco category because it
helped Snapple move out of a non-sustainable plastic shrink film package
into
a completely sustainable, recyclable paperboard package. The judges also
favored its patented structure that uses significantly less paperboard than
comparable cartons.
The carton won the Gold award for Achievement in Packaging because consumers
strongly prefer the easy-to-carry handle. Consumers also find it important
that the Z-View™ showcases the glass bottle that is so much a part of the
Snapple brand’s quality.
Snapple knew from test markets that the easier to carry, lower priced
Z-View™
six pack would be preferred over the old shrink-film 12 pack, but the
everyone
is surprised by how much consumers like the carton.
Zumbiel Packaging is a 166 year-old, family-owned company that manufactures
sustainable paperboard packaging for the beverage industry. Zumbiel holds
FSC
and SFI chain of custody certifications and is a member of the EPA’s Energy
Star and Green Power Partner programs. For more information contact Tom
Zumbiel at tzumbie3@zumbiel.com or 513-476-8120.
